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Tag Archives: author marketing
5 Tips for Effective Author Marketing: Small is the New Big
by Lynda Bouchard
What can an author learn from a pair of Spanx? A lot.
I was in a mall last week with my aunt and, as we walked through the pantyhose department, I noticed that one brand stood out. Spanx.
How Spanx got noticed and the unique marketing of this product is a brilliant lesson for all authors. Small is the new big. Continue reading
Posted in Blogging Guests, WriterStrong
Tagged author marketing, Booking Authors Ink, Lynda Bouchard, publishing, Writers in the Storm, writing
18 Comments